dealsnapt entered Vacaville a few short months ago. Due to the high degree of engagement from a small number of businesses the area has flourished. The graphic below show the stats within 10 miles of Vacaville (a town of 92,000 residents) for Jan/Feb of 2015.
Impressions – 365,001
Clicks – 27,951
The click-through rate is 7.7% !!!!! That is 10-15 times what most internet platforms offer (like Google). HUGE engagement, Massive impressions.
28% of the clicks are within 50 ft of the businesses being referenced. Think about that for a second. It is why this type of marketing really works. Engagement occurs VERY close to the business. You CANNOT do this with any other marketing platform. Ask yourself, ‘Are Google/Facebook/etc. clicks occurring in close proximity to a business?’ Of course not.